Jenna Higgins Rose
Jenna Higgins Rose leads communications for the Iowa Biodiesel Board. She is founder of Rose Media, LLC, specializing in alternative fuel, sustainable agriculture and green products communications. She served as Director of Communications for the National Biodiesel Board for nearly 10 years, during which time biodiesel awareness among consumers rose from 27 percent to 86 percent. She also spearheaded NBB's first social media program and a Sustainability Awareness campaign, aiming to increase understanding of biodiesel as a sustainable, socially responsible fuel.
Prior to her career in biodiesel, she worked as a television journalist. She has appeared on local newscasts throughout Missouri and on national television shows such as Motorweek and AgDay. Her work has been published in publications such as Newsweek, Forbes and USA Today, and many daily newspapers including the Des Moines Register.
Higgins Rose graduated with high honors from the University of Missouri with a Bachelor of Journalism. She lives in Columbia, Missouri with her husband and two sons.